Explore to the Enchanting Sea of Japan Hokuriku!

The Hokuriku region, nestled along the Sea of Japan, comprises the three captivating prefectures of Toyama, Ishikawa, and Fukui. Here, you will embark on an adventure filled with rich natural beauty, exquisite traditional culture, and delectable local delicacies, including fresh seafood and delicate Japanese sweets.

Kanazawa Higashichayamachi

Toyama
Toyama is a nature lover’s paradise, surrounded by the majestic Tateyama mountain range and the serene Toyama Bay. Explore the breathtaking Tateyama Kurobe Alpine Route and the picturesque Canal Park, where nature and beauty harmonize perfectly. Just 20 minutes from the city center, the Iwase district offers a nostalgic journey through time with its quiet, retro streets, once bustling with Kitamae ships during the Edo to Meiji periods.

Ohashi Bridge and Tateyama Alps
Iwase District

Don’t miss the Gokayama Gasshozukuri Village, a UNESCO World Heritage site like Shirakawa-go, where you can immerse yourself in the timeless scenery of traditional Japan. It’s just an hour’s drive from Toyama.

Gokayama Village

Ishikawa, Kanazawa
Kanazawa, a historic city that flourished as a castle town in Kaga, invites you to stroll through its charming teahouse districts and samurai residences, offering a glimpse into the lives of ancient warriors. Visit Kenrokuen, one of Japan’s three most beautiful gardens, where you can enjoy stunning seasonal landscapes.

Kazuemachi Street
Kenrokuen Garden
Bukeyashiki(ancient warriors house) Street

At the lively Omicho Market in the heart of the city, savor fresh seafood amidst the bustling atmosphere. Discover the elegance of traditional crafts such as Kutani ware, lacquerware, and gold leaf artistry. The nearby mountain hot spring towns provide a tranquil retreat where you can unwind in serene hot springs.

Omicho Market
Sea food bowl

Fukui
Fukui is steeped in history and culture. At Eiheiji Temple, renowned for its rigorous Zen training, you can experience the tranquility of Zen in a solemn setting. Participate in the morning pilgrimages at the temple’s shukubo (related accommodation) to deeply connect with Japanese culture.

Eiheiji Temple
Zen Room

On the coast, marvel at the dramatic cliffs of Tojinbo, offering breathtaking views. Fukui’s craftsmanship is also exceptional, with exquisite eyeglasses, lacquerware, chests, pottery, and Japanese paper, all showcasing the skill of local artisans.

Eiheiji Temple

Traveling to the Hokuriku region from Tokyo is a breeze. The Shinkansen will whisk you to Toyama in about 2 hours and to Fukui in around 3 hours. From the snowy wonderland of Shirakawa-go, you can reach Ishikawa and Toyama in just about an hour by car.